Club América x Adidas: an inevitable era begins
Club América have officially unveiled their new adidas kit for the upcoming 2025–2026 season. A highly anticipated drop that marks the beginning of a bold new chapter. Following the end of a 25-year partnership with Nike, Las Águilas now turn the page with a brand that aims to position them on the global football map. With elite club ambitions and a throwback to an iconic ‘90s design, adidas isn’t just outfitting América, they’re helping to shape its future.
In With the Old, Out With the New
It’s hard to tell if adidas played it safe or leaned heavily into nostalgia with their first América jersey. Let’s be honest, nostalgia sells, and this feels like a strategic move rather than a lack of creativity. While some fans may have hoped to see a bold, original design to mark this new era, revisiting a fan-favorite look was the easier and perhaps smarter choice. Still, it raises the question: what could adidas have created with a completely blank canvas? That said, a modern reimagining of the 1984 jersey—worn when América famously beat Chivas in the final—feels inevitable in the near future. And when it happens, the marketing practically writes itself.
For now, adidas draws inspiration from the iconic 1995 kit, once worn by legends like Cuauhtémoc Blanco, Luis García, Kalusha Bwalya, and François Omam-Biyik. While the “feathers” have been swapped for a bolder, bulkier diamond pattern, the design remains cohesive. We’ve seen similar patterns during the Nike era, but the addition of the three stripes on the sleeves gives the jersey a new level of distinction.
A New Era for Las Águilas
This isn’t adidas’ first dance with Club América. The two previously partnered during the ’80s and ’90s, but this time feels different. This time, adidas didn’t just return, they invested. From a significant financial offer to a clear commitment to design uniqueness, all signs point to Club América being treated as a top-tier brand within the adidas portfolio. The criticism often aimed at adidas using cookie-cutter templates across clubs seems to be something they’ve actively avoided here. América’s new kit doesn’t mimic the designs of Real Madrid or Manchester United. Instead, it stands alone with a retro aesthetic that blends heritage with identity. That individuality is something Americanistas demanded and, with this first drop, adidas is showing they’re willing to deliver.
Of course, kit design is only half the battle. While adidas handles the visuals and branding, it’s up to América to do their part on the pitch. They have to maintain domestic dominance and reclaim relevance on the international stage. This partnership has the potential to elevate the club’s global standing, but success will require both sides to deliver.
Conclusion: The Start of Something Special
The adidas era at Club América begins not with a whisper, but with a nostalgic shout. While the first kit may not reinvent the wheel, it pays homage to a golden era while setting the tone for a new one. It’s a calculated nod to the past, paired with a promise for the future. Adidas is betting big on América—not just as a Mexican giant, but as a global contender. With elite treatment, custom designs, and a clear intent to make the club stand out, this partnership already feels different. The branding may have changed, but the mission remains the same: win, inspire, and lead.
A new era has arrived. It’s not just inevitable—it’s earned.
Get your jersey over at TUDN Fan Shop and sport the latest and greatest Club América x Adidas jersey!